How to Boost Your Online Credibility
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by: Guest
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If you have a work at home business it can be especially important to improve your credibility online.
- Professional Looking Design
The more professional looking the website, the more likely people are to trust it.
Ensure the site is r
easy to use and read by avoiding garish backgrounds.
Convince your customers how professional you are by including your business aims, how long you have been in the business assure them you will not abuse their email addresses.
Give customers your address and contact information from emails to phone and fax details.
If you provide a service then r
maybe show a before and after type shot.
Optimise the pics to load quickly on your website by keeping them small enough in file size.
There are a few reasons for this, firstly the more information you provide the more likely they are to trust you and revisit your website, hopefully becoming a repeat visitor and customer.
Another benefit is that the more good content you have the more the search engines will like your site, therefore the more visitors and potential customers arriving on your website for free.
Many home businesses have happy customers write flattering emails complimenting ther
business but fail to use these as a selling point.
This helps to convince the website user of your professionalism.
This can be a comment on the encryption your system uses or an assurance of how personal information is stored.
The more professional the feel of the content, the more likely your visitors are to trust you.
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